The Process of Selling Your Business, Page 3

The Marketing Package

The information presented to a qualified purchaser after execution of a non-disclosure agreement may include:

• A history of your business
• An overview of your business, including information about your company's products and services, operations information, and personnel structure
• Information regarding your market, including customer mix, competitors, and industry trends
• A list of the fixed assets included in the sale
• Information regarding your facilities, including lease terms, etc.
• Financial information which may include: Balance Sheets, Income Statements, details on any liabilities to be assumed, equipment leases
• Details on the price, terms, and sale structure of which you are offering your company

Confidential information need only be revealed during the due diligence process.